Movie studios are very proprietary over their trailers. I’ve seen them taken down an hour after they have been put up. Ye others are nonetheless up and it has been years. They are fickle on who they go after for copyright infringement.
The concept of luring customers again to the theater was the beginning of contemporary film marketing. Serials opened the door to previewing different items of entertainment. In November of 1913, Nil Granlund, an promoting supervisor for Loew’s Theaters, devised and shot an ad for the Broadway musical The Pleasure Seekers , which was enjoying on the Winter Garden theater in New York. Granlund’s trailer caught the eye of Loews proprietor, Marcus Loew, who set about having Granlund make extra of these short commercials. By 1914, he was making trailers for Charlie Chaplin, then one of the world’s greatest stars and a advertising revolution began.
Every year there are … Read more